Wool is the most versatile, durable, and reliable choice for all-season comfort, protection, and performance.
A valuable material
Wool can last for hundreds of years without losing its resilience or structure. Think of antique wool rugs that can handle the wear and tear of high traffic areas without losing their appearance or function.
Wool biodegrades in soil without harm to the planet and the environment, fulfilling optimum life-cycle benefits.
Benefits of wool
Wool is a breathable, durable, flexible, anti-microbial and non-synthetic product. There is no more versatile or reliable choice for all-season comfort, protection, and performance.
Naturally sustainable: The wool life cycle is as earth friendly as can be. Sheep grow a coat or “fleece”, which is sheared in the spring. This doesn’t harm the sheep, involves zero chemicals, uses very little energy, and produces no harmful by-products or emissions. In landfills, wool fiber decomposes in months and enriches the soil, as opposed to synthetic products that can take up to 40 years to decompose.
Natural UV protection: Wool helps protect against the potentially harmful rays of the sun. Various textiles tested in clothing show that wool has a natural UV protection factor of 30+ in more than 70% of cases. This is much higher than most synthetics and cotton.
Fire safety: Wool is non-flammable unlike the majority of alternatives. It simply requires more oxygen than is available in the air to become flammable, making it a superior fiber for fire safety. In addition, it does not melt, drip, or stick to the skin when it burns.
Anti-allergy: Wool does not grow mold that can lead to allergic or other reactions.
No Volatile Organic Compounds: VOCs are organic chemicals that vaporize and enter the atmosphere as an air pollutant. Wool is a natural product and emits no VOCs. Wool can also clean the air around it by absorbing a number of VOCs from surrounding materials, and lock this within the fiber core permanently.
Safer insulation: The unbeatable safety of wool has been well proven. Insulation made from manmade fibers can cause severe irritation to the skin and damage the respiratory tract when inhaled. This makes safety clothing and masks a must during installation. These precautions are totally unnecessary with wool insulation.
Naturally durable: Wool items are long-lasting because wool fibers can bend up to 20,000 times before breaking. This durability far surpasses other fibers, making wool very tough to tear and resistant to abrasion.
Unrivaled thermal comfort: Wool fibers have a natural crimp or waviness to them that creates tiny air pockets in the fabric. This, combined with its natural loft, keeps your body warm but also cool.